20 Jul 2026
What is Klaviyo Composer?
Klaviyo Composer is an AI marketing agent that audits your flows, forms and segments, then drafts email and SMS campaigns from a plain-language prompt using your own account data. It was announced on 24 March 2026 and entered public beta on 30 June 2026. It is already switched on in every Klaviyo account, with 10,000 free credits usable for up to 90 days, and nothing it produces goes live without your approval.
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How much does Klaviyo cost?
Klaviyo is free up to 250 active profiles, then starts at $20 a month for 500. It costs $30 at 1,000 profiles, $100 at 5,000, $150 at 10,000, $400 at 25,000 and $720 at 50,000. You pay for every profile you could email, whether you email them or not, and UK customers are billed in US dollars with VAT added unless you are VAT-registered.
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